- The Client: Campbell Salgado Studio
- Our Role: Website Design
Campbell Salgado Studio is a popular boutique photography studio based in Portland, Oregon. Their approach, drive, and success over the last 12 years has garnered loyal clients, a trend-setting photographic style, and a track-record for innovative marketing techniques.
After a long-standing friendship with principals Kim Campbell and Francisco Salgado, Resonant Media began working with “the studio” in a professional capacity early in 2004. We have since provided a consistent flow of creative services to Campbell Salgado, including marketing development, copywriting, design, and technology consultation. In 2007, Resonant Media was tasked with the redesign of a five year-old website, and continues to maintain and host most aspects of the studio’s Internet marketing and development initiatives.
For nearly five years from 2002 to 2007, Campbell Salgado Studio’s website served as an invaluable business card. Though their photographic style was presented concisely, the studio image had evolved along with its customer base. As a part of this evolution, Resonant Media was asked to redesign their web presence with a renewed focus on brand identity and communication.
Our goal was to present the studio’s trademark portfolio, connect with clients on a visceral level, and flash a glimpse into their unique process. Through our own process, we discovered a paradigm by which visitors could interact with the Campbell Salgado portfolio throughout their entire visit to the site. We established the voice, graphic style, and implemented the design and technology platform.